Well, I must say that I’m intrigued by this ad campaign for the new long-lasting power of Panasonic’s Oxyride Extreme Power batteries.
The public has misconceptions about bunnies and how they should be cared for, just as there are misconceptions about battery technology, said Brian Kimberlin, Panasonic Battery Corp. of America’s director-consumer marketing.
Although I’m not terribly happy with the look and feel of the website, this overall idea is pretty funny and worth a mention. Here’s to hoping the Energizer Bunny hires some guys for the Bud Light camp to do their next campaign.
Filed under: Ad Campaign, Energizer Bunny, Neutering, Panasonic
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